What Sets Us Apart

Lucky Buddy Co. LLC isn’t just another lifestyle brand. We’re built on a rescue story, a promise, and a mission. When Sarge was pulled from the back corner of a shelter on what should’ve been his last day, he embodied everything we stand for — resilience, loyalty, and second chances. That story fuels every decision we make.

We’re clear about who we are: not veteran-owned, but proudly veteran- and first responder-supporting. Our background in military service support and years spent working alongside veterans shaped a deep respect for their grit and commitment. Lucky Buddy Co. LLC exists to honor that shared spirit of service and loyalty, while shining a light on the rescue dogs who change lives in their own way.

Our products are premium because quality matters, but the purpose behind them matters even more. When you buy from us, you’re not just grabbing a bag of coffee — you’re joining a mission that stands shoulder-to-shoulder with veterans, first responders, rescue dogs, and with everyone who knows loyalty when they see it.

Giving Back

Lucky Buddy Co. LLC was built on the idea that everyone deserves a second chance – dogs, veterans and first responders alike. Our giving follows that same belief. We don’t tie ourselves to one organization or one logo. Instead, we give where it counts.

Each month, we support causes that align with our mission , from K9 programs helping veterans and first responders, to local rescues pulling dogs out of shelters and into new lives. Sometimes its a donation, sometimes its gear, sometimes its just showing up and lending a hand.

We keep it simple, honest, and transparent: every bag sold helps us give back to the people and pups who define loyalty.